2023 Paint Color Trends from Benjamin Moore: Is Bold the New Black Now?

These 2023 Paint Color Trends from Benjamin Moore feature a rather unexpected palette of hues said to be unapologetic and confident. We’ll look at four colors in depth and explore their potential to enhance spaces at home. Am I reaching for any of these colors at the moment? While I’m all about natural, soothing, timeless neutrals, for the right project, two of them hold my interest. Will you be reaching for them?

2023 Benjamin Moore Paint Color trends - which is your fav? #paintcolors #raspberryblush #conchshell #savannahgreen #newage

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Benjamin Moore’s 2023 Color of the Year: RASPBERRY BLUSH

“Never a backdrop, Raspberry Blush is the definition of charismatic color. This unapologetic shade of red orange had us thinking: bold, bolder, boldest. This sentiment flows through the rest of the palette as we immerse ourselves in hues that make a statement. Inspired by an artist’s desire to communicate through color, shape, and sound, Color Trends 2023 was built to envelop you in vivacious color.” – BENJAMIN MOORE

Raspberry Blush Benjamin Moore 2023 paint color of the year. #raspberryblush #paintcolors

Does it surprise you that this bold appetizing hue is in the number one spot?

Raspberry Blush Benjamin Moore 2023 paint color of the year. #raspberryblush #paintcolors

With a light reflectance value (LRV) of 21.12, this richly saturated coral feels very Marie Antoinette blushed cheeks in the parlor with French pastries to me.

Raspberry Blush Benjamin Moore 2023 paint color of the year. #raspberryblush #paintcolors

It has been described as “tart” which I think is fair.

Raspberry Blush Benjamin Moore 2023 paint color of the year. #raspberryblush #paintcolors
BM Raspberry Blush 2008-30

It takes on even more of a Parisian look when paired with black.

Raspberry Blush Benjamin Moore 2023 paint color of the year. #raspberryblush #paintcolors

It strikes me as more moody than energetic. This red takes on a more tropical, juicy, delicious flavor when you see it with yellow tulips:

Raspberry Blush Benjamin Moore 2023 paint color of the year. #raspberryblush #paintcolors

Pantone Color of 2023: Viva Magenta

Does Raspberry Blush bring to mind the boldness of Pantone’s color of the year?

Here’s the hue Pantone says “vibrates with vim and vigor.” Rooted in nature, it is from the red family and reflects strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.

Viva Magenta 18-1750, Pantone 2023 color of the year.

While I can see the passion, beauty, and strength in Viva Magenta, I’m not sure I can get behind its usefulness. A color should be livable as well as lovable, and reds (even pink-y reds) are tricky for me to live with.

Viva Magenta 18-1750, Pantone 2023 color of the year.

I can imagine it as an accent wall in a kids room if magenta is the favorite color or a powder bath, but for living spaces?

2023 Benjamin Moore Paint Color Trends on Hello Lovely Studio.

Is Bold the New Black?

Laurie Pressman, vice president of the Pantone Color Institute, told Veranda the desire for bold color in interiors is not arbitrary. “People are using colors in clever ways…It’s all about our desire for creative expression.” She explains that as folks better understand how their surroundings influence mental health, color becomes a tool to creatively enhance “their feelings of joyfulness and well-being.”

Raspberry Blush, Conch Shell, Savannah Green, and New Age are four of Benjamin Moore's trending paint colors in 2023.

You may remember last year’s trending colors seemed to be all about BLUE (periwinkles and azures and beyond) and reflected a yearning for hopefulness and clarity. Years of uncertainty will birth a such a yearning.

This year’s reds with their bold confidence and charisma suggest something different emerging in the culture’s consciousness. New confidence that there is essentially no such thing as certainty? Bold entry into a new worlds of dynamism, spice, and wide awake acceptance?

Inspiring New Year quote to promote hope, peace, love, and encouragement in the days ahead - Hello Lovely Studio. #quotes #newyearquotes #encouragementquotes

Conch Shell 052

“A gentle pink reminiscent of sepia tone, this dusty hue brings to mind thoughts of sunsets captured by a vintage film camera.

Conch Shell 052 Benjamin Moore trending color of 2023. #pinkpaintcolors #conchshell #bmconchshell

Conch Shell may bring a blush to your space, but this hue is not shy. It has a light reflectance value (LRV) of 54.99.

Conch Shell 052 Benjamin Moore trending color of 2023. #pinkpaintcolors #conchshell #bmconchshell

This comforting color balances out the bold vibes of this palette, appearing almost neutral alongside such striking shades.” – BENJAMIN MOORE

Conch Shell 052 Benjamin Moore trending color of 2023. #pinkpaintcolors #conchshell #bmconchshell
BM Conch Shell 052

Of the eight trending colors from 2023’s palette, this is the color that stood out to me as a personal favorite. There’s a dustiness to it.

Conch Shell 052 Benjamin Moore trending color of 2023. #pinkpaintcolors #conchshell #bmconchshell

It reminds me of those gorgeous European pinks, and look what Bayberry Moon did with it!

Conch Shell 052 Benjamin Moore trending color of 2023 on a vintage cabinet - @bayberryMoon. #pinkpaintcolors #conchshell #bmconchshell

Loving Conch Shell 052 with the gold toned accents!

Savannah Green 2150-30

“A rich ochre, yellow and green undertones balance out this unique hue.

Savannah Green 2150-30 Benjamin Moore paint color - a trending yellow green ochre color with a chic style.

Similar to gold leaf for your walls, Savannah Green is a statement-making shade that plays well with neutrals and saturated hues.

Savannah Green 2150-30 from Benjamin Moore. A rich ochre, yellow and green undertones balance out this unique hue.

Offering both whimsy and drama, explore higher sheens for a lustrous take on this sprightly hue.” – BENJAMIN MOORE

Savannah Green 2150-30 Benjamin Moore paint color - a trending yellow green ochre color with a chic style.

The LRV for Savannah Green is 34.67, and it’s one of those colors that is difficult to describe.

Savannah Green 2150-30 Benjamin Moore paint color - a trending yellow green ochre color with a chic style.
BM Savannah Green 2150-30

Does it feel like gold leaf to you? Citrusy? Sophisticated?

Savannah Green 2150-30 Benjamin Moore paint color - a trending yellow green ochre color with a chic style.

Maybe it reminds you of the 60s or a Midcentury kind of color? I think I like it best in this context:

Savannah Green 2150-30 Benjamin Moore paint color - a trending yellow green ochre color with a chic style.

But I can also imagine Savannah Green feeling very fresh and organic paired with one of Benjamin Moore’s pinks that match Conch:

Benjamin Moore pretty pink colors: Pink Moire, Precocious, and Crazy for You.

New Age 1444

With an LRV of 63.28, New Age is a light purple that seems livable and not reserved for a girly room.

New Age 1444 Benjamin Moore light purple lavender paint color from their trending colors in 2023. #newage1444 #bmnewage

“Soft and ethereal, this light purple is grounded by a drop of gray.

New Age 1444 Benjamin Moore light purple lavender paint color from their trending colors in 2023. #newage1444 #bmnewage

It emanates a soft spiritual sensibility, leaning into the softer side of our Color Trends 2023 palette.

New Age 1444 Benjamin Moore light purple lavender paint color from their trending colors in 2023. #newage1444 #bmnewage

Appearing both gray and lavender, depending on the lighting, infuse a touch of color into any space with this engaging hue.” – BENJAMIN MOORE

New Age 1444 Benjamin Moore light purple lavender paint color from their trending colors in 2023. #newage1444 #bmnewage
BM New Age 1444

Where could you use it?

New Age 1444 Benjamin Moore light purple lavender paint color from their trending colors in 2023. #newage1444 #bmnewage

Benjamin Moore suggests pairing it with a bright white ceiling or painting “feign-scoting” on a lower wall to imitate paneling.

Benjamin Moore lavender paint colors that are similar to New Age 1444.

I think it could be very restful and interesting in a bedroom or French inspired bath. For a modern, youthful riff on it, you could create an ombre effect with other BM lavenders such as those above.

Pantone is sort of a household name associated with color experts, and they draw from color psychology and consulting.

Electric yellow walls of studio. Be inspired by this photo gallery of vibrant colorful beachy boho interior design from artist Jenny Sweeney's Chicagoland home. Her art has been lifting spirits and opening hearts to wonder - see how it lives large in a charming suburban Tudor!
Jenny Sweeney

Obviously paint brands take the intersection of deep understanding of color theory and consumer behavior very seriously.

Turquoise beachy wall paired with traditional wood staircase in the beachy boho groovy living room of Jenny Sweeney.
Jenny Sweeney

These paint companies are devoted to understanding the needs and desires of their customers, and product development is an enterprise relying upon analysis from color experts and listening to consumers.

Savannah Green 2150-30 Benjamin Moore paint color - a trending yellow green ochre color with a chic style.
Benjamin Moore Savannah Green

Experts in color integrate knowledge gained from trends data and cues from cultural trends in order to forecast colors customers will want to load on their paintbrushes.

Meg Braff Designs' Swirls wallpaper in navy, combined with roman shades and seat cushions in China Seas' Malay Stripe in a breakfast room. Chairs are Francis Elkins Loop chairs in a Chinese vintage red. #interiordesign #traditionalstyle #megbraff #diningrooms #redwhiteblue #colorfulrooms
Wallpaper in this Newport breakfast room is Swirls in navy, upholstery is China Seas’ Malay Stripe, and chairs are vintage Frances Elkins Loop chairs (Interior design: Meg Braff).
Emily Bronte inspirational love quote. #lovequotes #emilybronte #romancequote

So Will Neutrals & Whites Fall From Popularity?

It depends who you ask!

Farmhouse chic living room with vintage treasures, bold yellow painted poplar wood flooring, linen upholstery, and design by City Farmhouse for Storybook Cottage in Leiper's Fork, TN - Hello Lovely Studio. #farmhousestyle #livingroom #cityfarmhouse #storybookcottage
Bold yellow checks on a floor in Storybook Cottage in Leiper’s Fork – Hello Lovely Studio

Andrea Magno of Benjamin Moore thinks the time is ripe in 2023 for colors that nudge us out of our comfort zone.

Bold saturated neutrals in a modern abstract painting in a living room designed by Michael Del Piero in Chicago.
Michael Del Piero

After all, a color like Raspberry Blush and other boldly saturated colors are a bit unexpected after years of neutrals and muted tones.

Luxurious French country custom kitchen with pastel colors and superb bespoke details by L'Atelier Paris. #bespoke #luxurykitchen #frenchkitchen #frenchcountrykitchen
Courtesy of L’Atelier Paris Haute Design…also see THIS for more bespoke luxury.

Magno told Real Simple, “A lot of times, particularly with neutrals, the walls become the backdrop and it’s the other elements that take center stage.

Hemingway inspirational quote about life. #quotes #hemingway #lifequote #passionquote
Green painted shiplap wall with whimsical hat collection (paint color: Acacia Haze) in a beautiful Southern home with design by April Tomlin.
What a room (paint color: SW Acacia Haze 9132) by April Tomlin…in case you need paint color ideas!

Here, we’re kind of changing the conversation, and we’re saying ‘the walls are going to be the star.'”

Ammonite (Farrow & Ball) in a cozy neutral living room by @justices_nest #ammonite
@justices_nest – Farrow & Ball Ammonite

Do Bold or Subdued Colors Comfort You More?

Does this resonate with your experience?

What if your walls aren’t what you care to emphasize? Or what if “the unexpected” feels unwanted with continued uncertainty?

Another paint company chose a subdued white paint color as their 2023 color of the year.

Behr Blank Canvas is the 2023 color of the year. #behrblankcanvas

Blank Canvas is BEHR’sr 2023 Color of the Year

In a recent survey Behr conducted, 92% of American homeowners expressed a desire for home to be a place they can completely unwind. 57% preferred a minimalist space.

Blank Canvas - BEHR white paint color in a living room. #behrblankcanvas
Blank Canvas – BEHR white paint color in a living room

Concerning the choice of Blank Canvas as Behr’s color of the year, Erika Woelfel (an expert at Behr), told Domino, “We know that people are looking for rejuvenation…They’re creating at-home yoga studios, meditation spaces, and spalike bathrooms.”

Blank Canvas - BEHR white paint color in a bath with black accents. #blankcanvas #behrblankcanvas
Blank Canvas – BEHR white paint color in bath with black accents

Blank Canvas has brown undertones which feel very NOW, according to Home Depot’s Sarah Fishburne. With a discerning eye turned toward trends, she says the company is seeing a shift away from cool whites to more complex ones.

Belgian linen sofa in our living room at the Georgian. Walls painted SW Repose Gray. Abstract on wood by Michele, Hello Lovely Studio.
Hello Lovely Studio – SW Repose Gray on walls

Are You Shifting Away from Cool White Paint Colors?

And I must concur with this analysis! After living with bright gallery-like cool white walls throughout our former home for seven years, I am now living with complex paint formulas, mostly in the greige family (above) but also with complex putty-like whites:

Easiest way to see if a color is right? Order samples to be delivered to your door with Samplize (a peel and stick sheet of “paint” to stick on your wall and easily move around to other walls!).

Inspiring New Year quote to promote hope, peace, love, and encouragement in the days ahead - Hello Lovely Studio. #quotes #newyearquotes #encouragementquotes
Beautiful bespoke kitchen with deep blue-gray Shaker cabinets (deVOL) and white marble counters - design by @clarenceandgraves. #Englishkitchen #shakerkitchen #bespokekitchen
deVOL – Design: @clarenceandgraves…hello lovely indeed.
Elvis Presley inspirational quote. #quotes #elvis

Last year’s BM colors were so soft and nurturant! October Mist – was their color of the year for 2022.

October Mist 1495 - Benjamin Moore's 2022 color of the year - Hello Lovely. #octobermist #paintcolors #sagegreen #benjaminmoore
Benjamin Moore 2022 Color of the Year!

And here are a few more earthy green options:

9 earthy green paint colors from Benjamin Moore to consider - Hello Lovely. #greenpaint #paintcolors #earthygreen
PIN me!
Emily Dickinson inspirational quote about introspection. #quotes #emilydickinson

Also see THESE STORIES with more paint color ideas…you never know what may inspire you!

Peace to you right where you are.

-michele

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4 Comments

  1. Joan
    February 3, 2023 / 10:37 am

    I love color, and enjoy seeing all the new ones available each year, but personally I like a soft neutral tone. I just finished painting my interior rooms in SW Natural Tan. It reminds me of Irish cream, velvety and warm, not stark and cold like I find most whites to be, and not in-your-face bright like the colors shown above. It’s something I will be able to live with for some time. At my age, I don’t want to be painting every time new colors are introduced! That was for my younger days.

    • Michele
      Author
      February 3, 2023 / 12:38 pm

      I hear you. Just thinking about painting a room makes me feel tired! I will look at Natural Tan because I can’t get enough of those soft neutrals that bring calm. Thanks so much for being here on the journey and taking the time to comment. Have a lovely weekend. xox

  2. Marianne
    February 3, 2023 / 10:55 am

    I prefer a neutral soft home environment and very much enjoy receiving your emails each morning.

    • Michele
      Author
      February 3, 2023 / 12:36 pm

      Thanks so much for reading and casting your vote! 🙂 I need things calm, gentle, and muted at home so the trending palettes that come and go are just an interesting parade to watch. Have a wonderful weekend.

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Let’s SHOP!

White Slipcovered Sofa
SHOP MY HOME!
29″ Whitewashed Table Lamp Set of 2
White Matelasse Quilt on MY BED
SHOP MY BATH!
Trees White Wallpaper Mural
Round Farmhouse Table
Myla Slipcover Sofa
Deconstructed Wingback Bed
French Farmhouse Dining Table
Milagro Heart
Slipcovered Dining Chair
Rustic Farmhouse Stool
Edgecombe End Table
Parisian Style Iron Table Lamp  33.5″
Black or Bronze Accent Table
French Stripe Basket Set
White Cotton Crochet Bed Skirt
French Country Rattan Basket Set
Marble Subway Mosaic Tile
Rattan Basket With Lid
White Ruffle Bedding
Seagrass Basket Set
Schumacher Wild Things Wallpaper
Slipcovered Sofa
Upholstered Dining Arm Chair
Shop My Breakfast Nook
White Matelasse Quilt
Tree Mural Wallpaper
Faux Potted French Lavender
Shaw Daybed
Distressed White French Country Chandelier
French Country Headboard
Oval Back Counter Stool, Set of 2
Antique Brass Pharmacy Floor Lamp
Round French Tufted Ottoman
Kinston Wood Bench
Italian Candelabra Chandelier
Slipcovered Linen Chair
Warner Upholstered Bench
Rustic Country French Dresser
Laurel Wreath Mirror
Round Farmhouse Dining Table
Reclaimed Wood Dresser
Louis Upholstered Bench
Pardon My French Doormat
Stripe Turkish Towel Throw
Pamela Arm Chair
Sweater Weave Basket
French Carved Wood Chandelier
Terracotta Pots & Basket
French Country Wood Chandelier
French Linen Dining Chair
Gustavian Cabinet
French Farmhouse Dining Table
Bar Stool
Beachy White Slipcovered Sofa
Rattan Armchair
Diptyque Oyedo Candle
Cross Back Dining Chair
French Country Candle Holder
French Industrial Metal Chairs (4)
Designer Favorite Wall Mirror
Holborn Lantern Pendant
French Country 6-Light Chandelier
Tray Side Table
French Country Upholstered Arm Chair
Wicker Trunk Set
French Ticking Stripe Pillow
Jute Area Rug
Mohair Throw
Rustic Industrial Farmhouse Shelves
Belgian Linen Sofa
White Duvet & Bedding
Rustic Wood Candlestick Set
French Market Basket
Linen Modern Wing Chair
French Country Farmhouse Baskets
Concrete Pillar Table Lamp
Boheme Madera Bench
Belgian Style Lamp
Kendall Skirted Dining Chair
White Charleston Sofa
Scrubbed Wood 5-Light Chandelier
Arched Champagne Wall Mirror
Moravian Star 1-Light Pendant
Highback Armchair
Mini Pendant Light
White Vase Set
Round Woven Placemat Set
Cashmere Throw With Fringe
Wreath Doormat
Fireclay Farm Sink (Reinhard, 30″)
White Waffle Coverlet
Light Grey Vienna Quilt
Boheme Madera Bench
Belgian Linen Duvet Set
Round Marble Side Table
Rustic Pedestal Farm Table
Rattan Hanging Chair Swing