3 Timeless White Paints: Why Do Designers Love ‘Em?

We all need a place to begin when we decide to paint a room’s walls, trim, ceilings, and doors white. Even when we’re aware we should sample multiple whites first (since every room has its own exposure and issues), the challenge remains for WHICH WHITES. Neutrals are great to work and live with, but the best one? Takes a bit of detective work. That’s how this post will help. I’m a paint color consultant helping folks choose colors everyday. Partial to whites and neutrals, I’m equipped with 30+ years of experience. 3 Timeless white paints are profiled with plenty of examples and info in plain English.

Tiny house exterior painted BM Simply White and trimmed with board and batten - Monika Hibbs. #simplywhite #whitehousecolors #paintcolors
Paint color: BM Simply WhiteMonika Hibbs

I independently selected products in this post—if you buy from one of my links, I may earn a commission.

3 Timeless White Paints Designers Love & Trust

If you love choosing colors while standing under fluorescents in dimly lit box stores perusing hundreds of paint swatch cards, have at it. Personally, I find that method frustrating and fruitless. So it helps to peek at galleries of a few trusted white paint colors designers tend to favor…at least it provides a starting point!

Charming living room in a California beach cottage by @m_m_interior_design.
BM Simply White@m_m_interior_design

Smart Way to Land on the Right White

Sample at least three options you determine are possibilities. You can order peel and stick samples online or pick up sample pots where it is convenient.

Easiest way to see if a paint color is right in your space? Order samples with Samplize and have them delivered straight to your door.

Modern rustic home office of Sherry Hart with Stevie Nicks framed print and zebra cushion. #homeoffices #benjaminmoorewhitedove
Sherry HartBenjamin Moore White Dove

The timeless white paints mentioned here are popular for good reason. First, they work for a lot of designers, painters, and DIYers in a variety of contexts.

Benjamin Moore White Dove on a beautiful brick house exterior by @riverbrook_ #benjaminmoorewhitedove
Benjamin Moore White Dove@riverbrook_

Second, they work whether you need a white for walls, ceilings, trim, doors, windows, cabinets or furniture.

1. Benjamin Moore Simply White

Benjamin Moore says the slightest hint of warmth makes Simply White a clean, crisp white favorite to use anywhere in the home.

With a light reflectance value (LRV) of 89.52, Simply White is super bright and reflective…the brightest white of these three whites we’re deconstructing here.

Benjamin Moore Simply White in a lovely white kitchen by @whatdreamsbaybecome #benjaminmooresimplywhite
@whatdreamsmaybecomeBenjamin Moore Simply White

With lots of natural light streaming (above), you can see its luminosity. While we can’t see an expanse of it on walls in this next kitchen, if you look at the top right corner where the walls are painted Simply White, you can see the contrast with Swiss Coffee.

Benjamin Moore Swiss Coffee cabinets and Simply White walls in a lovely kitchen - @julietinteriors. #benjaminmooreswisscoffee
Benjamin Moore SWISS COFFEE on cabinets; SIMPLY WHITE on walls – @julietinteriors

Is Simply White Simply Perfect for Trim?

Here’s an example of Simply White on shiplap walls, ceiling, and trim (at least the trim appears to be the same tone).

Benjamin Moore Simply White in a lofty living room - @thismamasdance. #benjaminmooresimplywhite
@thismamasdanceBenjamin Moore SIMPLY WHITE

What a transformation by Katie Beth Lamb on this bar area in a basement that was formerly brown. I’m sure there were issues with light, and this color erased the gloom in one fell swoop.

Benjamin Moore Simply White in a basement bar area - @katiebethlamb. #benjaminmooresimplywhite
@katiebethlambBenjamin Moore SIMPLY WHITE

Simply White is brilliant with high contrasting blacks and warm browns and seems especially popular with the shiplap crowd.

Simply White (Benjamin Moore) on walls and trim in a home by @sutherland_home
Paint color: BENJAMIN MOORE Simply White@sutherland_home

You can see how the warmth of brass fixtures works with it here:

Simply White (Benjamin Moore) white painted shiplap in a beautiful bath - Gendron Painting. #benjaminmooresimplywhite #simplywhite #whitepaintcolors
Simply White painted shiplap in a bath – Gendron Painting.

Should you paint your exterior Simply White?

White house exterior painted Benjamin Moore Simply White - Avenue B Development. #bestwhitepaintcolor #benjaminmooresimplywhite #housecolors
Exterior paint color: BENJAMIN MOORE Simply WhiteAvenue B Design

It depends. I have heard a few designers recommend sticking with whites where the LRV is under 80. This color’s light reflectance in nearly 90 so it’s way over. Maybe it depends on where the home is located since in some very dim settings, that rule may not apply.

Herringbone flooring and beautiful paneled walls painted Benjamin Moore Simply White. The Fox Group.  Come see: Best White Paint Colors: 6 Favorites Designers Turn To in case you need paint color ideas. #benjaminmooresimplywhite #interiordesign #thefoxgroup
The Fox Group Door color: BENJAMIN MOORE Galveston Gray; wall and trim color: BENJAMIN MOORE Simply White

It’s an excellent color for trim…just look at all this paneled glory above and below.

Benjamin Moore Simply White painted paneling and trim in a beautiful traditional stairway landing - Susan Joyce Design. #simplywhtie #benjaminmooresimplywhite #whitepaintcolors
Susan Joyce Design – Timeless White Paints to Consider as well as a Photo Gallery of Inspo

Notice how the white looks slightly different at various times of day, in different sheens, and with various lighting conditions.

Entry. White English farmhouse style home by The Fox Group. Come be inspired these English Farmhouse Style Decorating Ideas. #staircase #entry #interdesign #benjaminmooresimplywhite
Wall and trim color: BENJAMIN MOORE Simply White – The Fox Group

Ceilings are another place where Simply White may be the best color choice. We tend to overlook ceilings for the most part, but they are worth some thought.

Luxurious kitchen with soaring ceiling! This two story kitchen by The Fox Group is a classic masterpiece. #luxuriouskitchen #whitekitchen #benjaminmooresimplywhite
The Fox Group – Paint color: BENJAMIN MOORE Simply White

2. Sherwin-Williams PURE WHITE 7005

If you’re curious about the bestselling white paint from Sherwin Williams, they say this is it!

It’s interesting that it seems so much greyer than Simply White. The swatch of Simply White looks downright creamy in comparison to the Pure White one above.

Sherwin Williams PURE WHITE paint color in a farmhouse style great room - @thehappiesthouse. #sherwinwilliamspurewhite
@thehappiesthouseSherwin Williams PURE WHITE

That is why it is so helpful to sample whites side by side and also see photos of the colors in real rooms.

Sherwin Williams Pure White on trim in a lovely timeless bath with checkered floor - @via110design. #sherwinwilliamspurewhite
Trim: Sherwin Williams PURE WHITE@via110design

The fact that it has cooler undertones than Simply White might make it a better choice for more modern interiors.

#trailsendfarmhouse - Sherwin-Williams SW Pure White paint color on house exterior. #swpurewhite
@trailsendfarmhouseSherwin Williams PURE WHITE

That said, this versatile, bright white has the slightest yellow undertone that keeps it from appearing too stark.

Sherwin Williams Pure White painted seaside living room with gallery wall and Belgian linen sofa - Pottery Barn. #sherwinwilliamspurewhite #coastallivingroom
York Slope Armed Sofa at Pottery BarnSherwin Williams PURE WHITE

Maybe this is the reason it is such a popular option for trim.

SW Pure White paint color on beautiful brick house with natural wood door and porch ceiling - @2kdevelopment. #swpurewhite #whitehousecolors #exteriorpaintcolors
SW Pure White@2kdevelopment

LRV for Pure White is 84 which is just about perfect as far as my preference and experience with whites.

Sherwin Williams Pure White painted kitchen and breakfast dining area - @thehappiesthouse. #sherwinwilliamspurewhite
@thehappiesthouse – SW Pure White

Ready for one more possibility in our timeless white paints round-up?

3. Benjamin Moore WHITE DOVE OC-17

You have probably seen this paint color name crop up frequently online and word of mouth.

According to the Benjamin Moore brand, White Dove’s unerring style defines this clean and classic white.

BM White Dove kitchen cabinets and walls in a lovely country design - photo by Lincoln Barbour. #bmwhitedove #whitecountrykitchen
BM White Dove – Photo: Lincoln Barbour via Country Living

The LRV at 83.16 is almost identical to Pure White which I already mentioned sits in the sweet spot for light reflectance if you ask me. (The amount of light reflectance back into the space is 83.16%.)

Beautiful new white farmhouse exterior painted White Dove (Benjamin Moore) - @houseonbluff. #whitedovepaint #whitehouseexterior #whitepaintcolors #houseexteriors #whitefarmhouse
@houseonbluffBenjamin Moore White Dove

By now, I’m hoping you can appreciate the beauty of seeing the same color in a bunch of contexts?

A beautiful modern rustic dining room with shiplap painted Benjamin Moore White Dove - Sherry Hart. #whitedove #benjaminmoorewhitedove #whitepaintcolors #shiplap #diningrooms
Sherry HartBM White Dove

It’s beautiful in a timeless dining area with shiplap above as well as on cabinetry below:

White Dove painted kitchen by Modern Midwest Nest. #whitepaintcolors #whitedovepaint #benjaminmoorewhitedove #whitekitchens
Modern Midwest Nest – kitchen cabinets painted White Dove

Is White Dove Better in Vintage or Modern Interiors?

When I first fell in love With White Dove, it was in the mid 1990s when we lived in a 1920s bungalow. It was so perfect in a vintage setting.

However, it is equally pretty in more modern environments such as the one above where it joins blush pink.

Benjamin Moore White Dove painted board and batten wall in charming bedroom by whitehomeonthehill. #whitedove #benjaminmoore #whitedovepaint #whitepaintcolors #bedrooms
@whitehomeonthehillBenjamin Moore WHITE DOVE

White Dove has always been my personal favorite for trim and doors when you’re after a traditional, classic, established look.

Have a Pinterest board reserved for paint colors? It is a smart way to stay organized.

White Timeless Paints banner - Hello Lovely Studio. #whitepaintcolors
Pin me!

White Dove can be perfect on cabinets in kitchen, and it pairs well with almost any white marble, quartz, or solid surface countertop.

Gorgeous floating shelves and white shiplap painted White Dove in a designer's Atlanta kitchen - Sherry Hart. #floatingshelves #whitekitchen #whitedovepaint #benjaminmoorewhitedove #shiplap
White Dove (Benjamin Moore) in a kitchen by Sherry Hart

Folks who don’t have much experience living with white walls are often worried about a room feeling cold.

An interior designer's dining room with shiplap is painted White Dove (Benjamin Moore) - Sherry Hart. #whitedove #benjaminmoorewhitedove #whitedovepaint #diningrooms
Sherry Hart – White Dove in a dining room

While furnishings and accessories will be factors, I find White Dove to exude warmth without going yellow on you.

I independently selected products in this post—if you buy from one of my links, I may earn a commission.

A Few Favorite White Furnishings

It can be tricky to find a white sofa that strikes the balance between unfussy yet not too casual.

Tall Broderick slipcovered bed, Serena and Lily.
Tall Broderick Bed, Serena & Lily

Peace to you right where you are.

-michele

I independently selected products in this post—if you buy from one of my links, I may earn a commission.

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White Slipcovered Sofa
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29″ Whitewashed Table Lamp Set of 2
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Parisian Style Iron Table Lamp  33.5″
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Mohair Throw
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French Country Farmhouse Baskets
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Belgian Style Lamp
Kendall Skirted Dining Chair
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Scrubbed Wood 5-Light Chandelier
Arched Champagne Wall Mirror
Moravian Star 1-Light Pendant
Highback Armchair
Mini Pendant Light
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Round Woven Placemat Set
Cashmere Throw With Fringe
Wreath Doormat
Fireclay Farm Sink (Reinhard, 30″)
White Waffle Coverlet
Light Grey Vienna Quilt
Boheme Madera Bench
Belgian Linen Duvet Set
Round Marble Side Table
Rustic Pedestal Farm Table
Rattan Hanging Chair Swing
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Let’s SHOP!

White Slipcovered Sofa
SHOP MY HOME!
29″ Whitewashed Table Lamp Set of 2
White Matelasse Quilt on MY BED
SHOP MY BATH!
Trees White Wallpaper Mural
Round Farmhouse Table
Myla Slipcover Sofa
Deconstructed Wingback Bed
French Farmhouse Dining Table
Milagro Heart
Slipcovered Dining Chair
Rustic Farmhouse Stool
Edgecombe End Table
Parisian Style Iron Table Lamp  33.5″
Black or Bronze Accent Table
French Stripe Basket Set
White Cotton Crochet Bed Skirt
French Country Rattan Basket Set
Marble Subway Mosaic Tile
Rattan Basket With Lid
White Ruffle Bedding
Seagrass Basket Set
Schumacher Wild Things Wallpaper
Slipcovered Sofa
Upholstered Dining Arm Chair
Shop My Breakfast Nook
White Matelasse Quilt
Tree Mural Wallpaper
Faux Potted French Lavender
Shaw Daybed
Distressed White French Country Chandelier
French Country Headboard
Oval Back Counter Stool, Set of 2
Antique Brass Pharmacy Floor Lamp
Round French Tufted Ottoman
Kinston Wood Bench
Italian Candelabra Chandelier
Slipcovered Linen Chair
Warner Upholstered Bench
Rustic Country French Dresser
Laurel Wreath Mirror
Round Farmhouse Dining Table
Reclaimed Wood Dresser
Louis Upholstered Bench
Pardon My French Doormat
Stripe Turkish Towel Throw
Pamela Arm Chair
Sweater Weave Basket
French Carved Wood Chandelier
Terracotta Pots & Basket
French Country Wood Chandelier
French Linen Dining Chair
Gustavian Cabinet
French Farmhouse Dining Table
Bar Stool
Beachy White Slipcovered Sofa
Rattan Armchair
Diptyque Oyedo Candle
Cross Back Dining Chair
French Country Candle Holder
French Industrial Metal Chairs (4)
Designer Favorite Wall Mirror
Holborn Lantern Pendant
French Country 6-Light Chandelier
Tray Side Table
French Country Upholstered Arm Chair
Wicker Trunk Set
French Ticking Stripe Pillow
Jute Area Rug
Mohair Throw
Rustic Industrial Farmhouse Shelves
Belgian Linen Sofa
White Duvet & Bedding
Rustic Wood Candlestick Set
French Market Basket
Linen Modern Wing Chair
French Country Farmhouse Baskets
Concrete Pillar Table Lamp
Boheme Madera Bench
Belgian Style Lamp
Kendall Skirted Dining Chair
White Charleston Sofa
Scrubbed Wood 5-Light Chandelier
Arched Champagne Wall Mirror
Moravian Star 1-Light Pendant
Highback Armchair
Mini Pendant Light
White Vase Set
Round Woven Placemat Set
Cashmere Throw With Fringe
Wreath Doormat
Fireclay Farm Sink (Reinhard, 30″)
White Waffle Coverlet
Light Grey Vienna Quilt
Boheme Madera Bench
Belgian Linen Duvet Set
Round Marble Side Table
Rustic Pedestal Farm Table
Rattan Hanging Chair Swing